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Are you making the most of Social Media? Social Media can help you reach new audiences and drive leads, traffic, and revenue. But did you know that social media can also help your SEO?
Social signals are one of the most important factors in SEO rankings. The more consistent social signals you produce for your website, then, generally speaking, the higher your rankings will be.
“Customers today are not just consumers; they are also creators, developing content and ideas — and encountering challenges — right along with you. Creativity in marketing requires working with customers right from the start to weave their experiences with your efforts to expand your company’s reach.”
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Did you know that it costs seven times more to get a new customer than it does to get an existing customer's repeat business? Simple. cost effective bulk e-marketing existing clients is a great way to stay in touch and on their mind.
Not getting results that are relevant, or getting too many results, try using Google Advance Search facility. You can find it just under the search bar - Settings>Advanced Search
I am enough of an artist to draw freely upon my imagination. Imagination is more important than knowledge. Knowledge is limited. Imagination encircles the world.
Albert Einstein
Do you have a Mobile SEO marketing strategy? Mobiles have overtaken desktop PC as the primary device for website access and according to Google people are five times more likely to leave a site if it isn't mobile friendly, or if it takes more than three seconds to load. Perhaps your website is already responsive, but make sure its optimised for mobile devices to ensure you reach all those potential customers.
Call our friends at RSA Pest Management Services - we delivered a new responsive website for their reactive services.
Approximately 65% of us are visual learners according to a study by - Mind Tools, 1998. So why not promote your business or services in a way that reaches out to your audience. In the right context, videos can keep us engaged and can inspire us to take action.
Anchoring describes the common human tendancy to rely heavily on the first piece of information offered when making decisions. This information is then used as a reference point to make subsequent judgements. You can utilise anchoring to great effect in e-commerce. For example, if you sell laptops on your website, put the most expensive one at the top of the list, the next one down will instantly look more affordable.
I am so clever that sometimes I don't understand a single word of what I am saying.
Oscar Wilde
Clicking on a broken link can be a pain, but a witty and well-designed error page can actually boost your marketing credibility. When done really well, they can end up being shared on Twitter and blogs as an example of a great site, attention to service and detail.
